When snack food brand SunChips decided to go solar to make its chips it seems that they thought “why not use solar energy for everything?” In a very creative out-of home-campaign, they created billboards that depend on the sun to form its content by casting shadows.

SunChips is a California company and this is definitely a California idea. I mean, although its immensly creative, the billboards don’t “work” at night and poorly, if at all, on cloudy or rainy days. Anway, the video below explains it all.

Here’s a promo video of the Acrossair augmented reality browser. Using the iPhone 3GS camera, GPS, compass and Google Maps, this browser gives the user a sort of info HUD of the shopping and entertainment availabilities around them. By clicking on a category such as “restaurants”, the user can actually turn and see what eateries are around them in the surrounding area. You can also lay the iPhone flat to get a Google Maps view that also maintains the correct orientation no matter where you turn. Just watch the video, it’ll make a lot more sense:

Ah, the Post-it–how would we live without it? I’m pretty sure I’d do fine, but according to 3M’s site:

Post-it® Products have been making the art of communication easier and
a lot of fun for over 20 years and come in many colors, sizes, themes
and shapes.

Well, Bang-yao Liu was definitely able to make some art with them in the stop-motion video he made for his senior project at Savannah College of Art and Design called DEADLINE.

Seems like the video got a lot of exposure on Youtube (more than a million views) due to a push from a well-known Tweeter named Ashton Kutcher.

Here’s the video: