Here’s a promo video of the Acrossair augmented reality browser. Using the iPhone 3GS camera, GPS, compass and Google Maps, this browser gives the user a sort of info HUD of the shopping and entertainment availabilities around them. By clicking on a category such as “restaurants”, the user can actually turn and see what eateries are around them in the surrounding area. You can also lay the iPhone flat to get a Google Maps view that also maintains the correct orientation no matter where you turn. Just watch the video, it’ll make a lot more sense:

What do you get when you fuse the tastiness of Korean BBQ and the portability of tacos? Some LA entrepreneurs think its the answer to late night hunger and decided to call it Kogi.

While your first guess might be that it’s some quick-serve joint, what makes Kogi special is that its luxurious dining room is whatever curbside its mobile restaurant (no, nothing to do with cell phones) is parked at. Kogi’s big white vans hide a full kitchen within and ride around like an ice-cream truck, satisfying the hunger needs of night owls and party-goers.

Although the idea of Korean-Mexican fusion cuisine and a certain feeling of nostalgia of my all-too-brief trip to Seoul stir up the want to try one of their Kimchi Quesadillas, I mention Kogi for a totally different reason. Recently, Kogi received some press (CNN, Current TV) due to its use of Twitter as a marketing medium.

A few years ago, every business had to get a website (well maybe a little more than a few). Now, the big trend for businesses is to tweet. Finished are the days of full-blown blogging, micro-blogging through Twitter, is quick, concise and can reach your audience through multiple avenues. The problem is that, like blogging, many businesses start on these trends just because its the “thing to do”, but don’t ever develop a plan how to use them or, like in the case of Twitter, even understand what the medium is about.

The people behind Kogi, on the other hand, took a new medium and used it creatively. Kogi tweet the location of their taco trucks, an idea that sparked something of a little phenomenon where people, not familiar with the site, have joined Twitter through word-of-mouth to follow the mobile restaurateur.

While the hype and PR will inevitably die down and the Twitterers (Twitterees?) won’t be making a Kogi night an event, most will keep following because there’s nothing like a little alcohol to bring on the need for some late-night grilled meat and corn flour tortillas.

Also, check out Ben Hoffman’s comical report on the Asian taco peddlers from Current.

You won’t be able to correct your Freudian slips anymore while chatting, Engadget reports from I/O that Google’s prepping a soon to be in the labs chat product called “Wave” that updates live as you type. The ever-so-familiar “Insert screen name here is typing…” will be a thing of the past…well, unless you click on the draft option that disables the live streaming.

It seems like their gearing this toward online collaboration rather than regular everyday chatting with its real-time translation, document sharing with on-the-fly editing and “track changes”-like playback mode that lets you view the chat evolution and document edits dynamically.

Other than your standard browser, Wave will be made available for the Android and iPhone platforms.

Expect some good mashups once its released because it will be an open protocol.  Get a preview or get alerted when its ready here.

One of the great things about digital signage is the posibility of making ads dynamic. If your organization is using digital signage and you aren’t taking advantage of this then go back to the drawing board. At my company, we always try to push the “real-time” and dynamic capabilities of digital signage.

This ad shows that Teehan+Lax know what they’re doing when it comes to new media marketing. Appearing on Toronto subway platform, food court and retail digital signage, the ad featured animated dynamic weather conditions fed by RSS to sell the capabilities of your next Telus smartphone.

Teehan+Lax took home the Best Point-of-Sale Campaign nod at the 2009 MediaPost Digital Out-Of-Home Awards for their work with Telus.